Six Features to Prepare for with iOS 8 App Store Optimization

Apple’s App Store is about to undergo several major changes that mobile marketers utilizing ASO tactics need to be prepared for. Apple unveiled iOS 8 at the annual Worldwide Developer Conference in San Francisco on Monday. The early previews make it clear: Apple is trying to improve the way users discover apps, and all content, for that matter. That means changes to iOS 8 app store optimization strategy. Apple’s software…

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